If Peter is one thing, he is a big picture person. He loves to take complex ideas and details and summarize them into a few words and communicate them visually. That is what branding is all about… communicating a lot through a little, many words through a single image. And Peter loves that process.
Peter has worked with many small to mid-size organizations to create or improve their visual identity, their brand message, and their strategy for overall communication. He has several years of experience in directing multi-faceted creative and marketing projects that include web, video, print, writing, internal communications, and consulting. Peter believes that good design, both visual and informational, results in a fresh feeling, and loves guiding brands to inspire that feeling in their audiences.
Peter works as a freelance graphic and web designer, as well as overseeing projects for organizations on a consultancy basis. He is always interested in hearing about your project.
Peter holds a Master of Arts in Communication Studies from Regent University. He and his wife live in Rochester, NY, where they enjoy the local arts, local food, and especially their dog, Rio.